Wheelers Books
Selling the Dream
  

Selling the Dream (Paperback)

By Alsop, Peter

Vintage New Zealand tourism posters from 1920-1960 show a glamorous destination for international visitors. In the heady days of early tourism, New Zealand was viewed as a wonderland of scenic beauty, with spectacular sport-fishing, unique Maori culture, diverse geography and eas...e of travel -with planes and trains transporting visitors all over che country. This book celebrates the touring exhibition 'Selling the Dream' and features a Foreword by the Director of Canterbury Museum. The text provides fascinating glimpses into the thinking behind the marketing campaigns of the clay, and the posters reveal a young colony grow ing in confidence ancl maturity, with signs of an emerging national identity. Peter Alsop is a senior executive who has workecl across public and private sectors during his career. He is a keen collector of New Zealand art, with a particular interest in tourism and midcentury landscape photography. He worked with Canterbury Vintage New Zealand tourism posters from 1920-1960 show a glamorous destination for international visitors. In the heady days of early tourism, New Zealand was viewed as a wonderland of scenic beauty, with spectacular sport-fishing, unique Maori culture, diverse geography and ease of travel -with planes and trains transporting visitors all over che country. This book celebrates the touring exhibition 'Selling the Dream' and features a Foreword by the Director of Canterbury Museum. The text provides fascinating glimpses into the thinking behind the marketing campaigns of the clay, and the posters reveal a young colony grow ing in confidence ancl maturity, with signs of an emerging national identity. Peter Alsop is a senior executive who has workecl across public and private sectors during his career. He is a keen collector of New Zealand art, with a particular interest in tourism and midcentury landscape photography. He worked with Canterbury Vintage New Zealand tourism posters from 1920-1960 show a glamorous destination for international visitors. In the heady days of early tourism, New Zealand was viewed as a wonderland of scenic beauty, with spectacular sport-fishing, unique Maori culture, diverse geography and ease of travel -with planes and trains transporting visitors all over che country. This book celebrates the touring exhibition 'Selling the Dream' and features a Foreword by the Director of Canterbury Museum. The text provides fascinating glimpses into the thinking behind the marketing campaigns of the clay, and the posters reveal a young colony grow ing in confidence ancl maturity, with signs of an emerging national identity. Peter Alsop is a senior executive who has workecl across public and private sectors during his career. He is a keen collector of New Zealand art, with a particular interest in tourism and midcentury landscape photography. He worked with Canterbury Vintage New Zealand tourism posters from 1920-1960 show a glamorous destination for international visitors. In the heady days of early tourism, New Zealand was viewed as a wonderland of scenic beauty, with spectacular sport-fishing, unique Maori culture, diverse geography and ease of travel -with planes and trains transporting visitors all over che country. This book celebrates the touring exhibition 'Selling the Dream' and features a Foreword by the Director of Canterbury Museum. The text provides fascinating glimpses into the thinking behind the marketing campaigns of the clay, and the posters reveal a young colony grow ing in confidence ancl maturity, with signs of an emerging national identity. Peter Alsop is a senior executive who has workecl across public and private sectors during his career. He is a keen collector of New Zealand art, with a particular interest in tourism and midcentury landscape photography. He worked with Canterbury
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ISBN 9781869664442
Published NZ 22 May 2017
Publisher New Holland Publishers
Format Paperback
Availability
Availability and pricing is uncertain (no recent updates from publisher)

Full details for this title

ISBN-13 9781869664442
Stock Out of stock
Status Availability and pricing is uncertain (no recent updates from publisher)
Publisher New Holland Publishers
Imprint New Holland Publishers (NZ) Ltd
Published 22 May 2017
Publication Country New Zealand New Zealand
Format Paperback
Author(s) By Alsop, Peter
Category Non-Fiction (Child / Teen)
Social & Cultural History
Tourism Industry
NZ, Maori & Pasifika
Maori
Number of Pages 160
Dimensions Width: 195mm
Height: 250mm
Dewey Code 741.674
Weight Not specified - defaults to 600g
Interest Age General Audience
Reading Age General Audience
NBS Text Regional History
ONIX Text General/trade

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