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              Reading Age: 13+ Years

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              ADVERTISING: AN IMC PERSPECTIVE 4E
               

              ADVERTISING: AN IMC PERSPECTIVE 4E (Paperback, 4th Revised edition)

              By Belch, George E.; Belch, Michael A.; Kerr, Gayle; Powell, Irene; Waller, David

              • $150.00

              The fourth edition of Advertising brings together an author team of highly experienced teachers and industry professionals to produce a learning resource that is both pedagogically sound and reflective of the most current industry practices. This new edition is fully revised to r ...

              ISBN 9781760422400
              Release Date 16 September 2019 by McGraw-Hill Education - Europe
              Interest Age 16+ years
              Pre-order title (not yet released/available) and will ship once released.
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