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In 1872 Yellowstone was established as a National Park. The name caught the public's imagination and by the close of the century, other National Parks had been declared, not only in the USA, but also in Australia, Canada, and New Zealand. Yet as it has spread, the concept has evo ...
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Explores the origins and multiple meanings of National Parks and their relationship to tourism in a variety of national contexts. Taking a global comparative approach, this book examines how and why national parks have spread and evolved, how they have been fashioned and used, an ...
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In an increasingly competitive global market, winemakers are seeking to increase their sales and wine regions to attract tourists. To achieve these aims, there is a trend towards linking wine marketing with identity. Such an approach seeks to distinguish wine products - whether w ...
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Commemorative Events emphasise remembering. They are held on the anniversaries of significant past events, either annually or after significant time periods. Commemorative events provide fascinating insight into how societies see themselves, their heritage and their identity. The ...
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The West is one of the strongest and most enduring place images in the world and its myth is firmly rooted in popular culture - whether novels, film, television, music, clothing and even video games. The West combines myth and history, rugged natural scenery and wide open spaces, ...
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The importance of fashion and design in an events context remains under-researched, despite their ubiquity and significance from a societal and economic perspective. Fashion-themed events, for example, appeal to broad audiences and may tour the globe. Staging these events might h ...
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Commemorative Events emphasise remembering. They are held on the anniversaries of significant past events, either annually or after significant time periods. Commemorative events provide fascinating insight into how societies see themselves, their heritage and their identity. The ...
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The West is one of the strongest and most enduring place images in the world and its myth is firmly rooted in popular culture - whether novels, film, television, music, clothing and even video games. The West combines myth and history, rugged natural scenery and wide open spaces, ...
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Royal events such as coronations and jubilees encompass a wide spectrum of planned events involving monarchs and their families that are strategically designed to reinforce the role of royalty within social and political structures. Royal events may have a long heritage, but ofte ...
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The importance of fashion and design in an events context remains under-researched, despite their ubiquity and significance from a societal and economic perspective. Fashion-themed events, for example, appeal to broad audiences and may tour the globe. Staging these events might h ...
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